TOMO CREDIT

TOMO CREDIT

In this position, I create viral, trend-driven content that blends social media savvy with smart marketing. From TikToks to influencer campaigns, I turn complex finance topics into relatable, shareable stories that grow communities and drive engagement.

In the first project, we were asked to create posts that promote the variety of ways TomoCredit helps its users. I researched the Gen Z market segment to understand what visuals and taglines would resonate most, and based on that, I created four sample posts designed for use across any platform.

Campaign Exploration

For this project, we were asked to explore the TomoBoost app and create a testimonial video that highlights its key features. I tested the app firsthand, focusing on user experience and standout tools. Using my TikTok editing and research skills, I created a short, engaging video designed to resonate with Gen Z users and clearly showcase the app’s value.